What happened at PERL HQ in October?
One thing I've learnt as a business owner is how this season is the BUSIEST! All the prep for Black Friday and Christmas is well underway and we are so excited to share with you all what we have in store.
Sign up for early access to our Black Friday sale here - you definitely do not want to miss out on this!
What have we been up to in October?
We celebrated order 20,000! 🥂
And since then we've hit 21,000! Wow, this is such an incredible milestone to reach, especially as just six months ago we hit 10,000! I never thought I'd be in this position so I am so thankful for everyone who has supported PERL over the past four years, it truly means the world to me.
We love giving back to our community to say thank you, so every time we hit a milestone we're refunding an order!
Isobel went to Miami! ✈️
What an incredible invite - Isobel was invited by Adobe to the Adobe Max conference in MIAMI!
She had an amazing time hearing all about the what's up next for Adobe, plus insightful talks and keynotes all about social media and how Gen Z is leading the way with what's trending. There were some of the coolest activations with some fun little souvenirs for her to collect, and of course the yummiest food.
Check out her journey on @itsisobelperl
Isobel gave not one, but two talks in Nottingham! 🎤
Firstly Isobel went to Nottingham Trent University, where she worked with students to devise some creative concepts for our upcoming Balancing Cleansing Balm launch. Followed by a visit back to her old stomping ground of University of Nottingham, where she delivered a talk all about her business journey.
Cleansing Balm shoots are underway! 🧼
This month was a very exciting one as we had two photoshoots for our upcoming Balancing Cleansing Balm launch. Our content creator Bibi led a stunning photoshoot, and Amy of @amygroverphoto took our new product shots - just look at the TEXTURE!
Product packaging is being finalised 📦
We had our final meeting with the team to go over the designs for our brand new product packaging where we signed off on what we wanted everything to look like.
I'm so excited as these boxes are really going to elevate PERL, I can't wait for you to see them!
What's coming up?
Black Friday! Make sure you're signed up to our early access list for an exclusive discount!
Our Balancing Cleansing Balm is coming soon! Following our successful trials, we now have our manufacturers secured and the Balancing Cleansing Balm is set to release very soon - sign up to the waitlist to hear when we will be dropping...
We're hosting a pop-up with Crickl! It's at Marylebone Square, 1 Aybrook St, London, W1U 4FA from 2 to 9 November! Pop in over the weekend if you want to meet Isobel!
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